Ideal Client Profile Questionnaire

Do you know who your ideal client is? Does your marketing plan target the prospects you most want to work with? Are you creating content that addresses the concerns of your ideal clients?

Knowing who you want to work with, where to connect with them, and how to help them underlies all of your marketing and business development efforts, from creating strategic marketing plans to writing a social media post.

Once completed, LISI’s Ideal Client Profile Questionnaire will give you a profile for the target audience best suited to meet the goals of you and your firm. This questionnaire:

• Uses an easy- to-answer question format
• Provides a comprehensive exploration of who the client is as well as their legal needs
• Lays the foundation for which marketing activities would be most effective to reach these prospects